Colors Theory + Impression

Sunyoung Ahn has skills that specialize in designing color concept maps based on color information and theory. She believes that it is essential for designers to understand the psychological impact of color and have the ability to build effective color palettes and stories because color is one of the most potent visual languages ​​that creates an impression in the mind of a customer.

Color Story Map

The color story map proposes a particular mood by reminding viewers of a specific scene or an object.

Color Coordination Plan Map

The map was designed based on Faber Birren’s color triangle system, which is tailored to the fashion market.

Pattern Design for Fashion Products

The map suggests a seasonal color scheme and pattern design for a fashion brand.

Color Naming Book

The book contains 30 color names based on the HSB color system. Each name includes a mood board, the color’s numeric data, and fashion applications as a set.

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UX Design